Update your contact page with changes to business trading

Christmas is less than two short months away, which means upcoming changes to regular trading for many businesses.

Some businesses are open for extended hours to accommodate the busy Christmas period, while others shut down. Then there are all those public holidays – are you open or closed on those, and if you’re open are your trading hours different?

Now is the time to update your website with all relevant information regarding the Christmas trading period. It’s important to keep your clients up-to-date with any changes to your regular business hours.

People and other businesses rely on your business for the goods and/or services you provide; therefore giving them notice about any restricted hours/shut downs will help them to plan for this.

If you’re open for extended hours and/or on public holidays, you also need to let people know – because if they don’t know you’re open when others might be closed, then they can’t take advantage of your extended trading and you may lose valuable business.

Christmas Day, Boxing Day and New Year’s Day are all national public holidays. Don’t assume customers know that you will be open or closed. Different industries and different businesses honour different holidays. Whereas a web developer (us!) will be closed on Boxing Day, many retail stores will be open to take advantage of the popular Boxing Day sales which often generate great business.

Get your website ready for Christmas and update your “Contact” page with all changes to your business hours now.

Here is a basic general checklist of things you need to let your clients know about:

• Extended trading hours (dates from – to, times);

• Restricted trading hours (dates from – to, times);

• Shut downs (dates of closure, date and time re-opening);

• Public holidays – closed, open, changes to hours?

If in doubt about any public holidays in your state for 2013/2014, check the Australian Government website.

Please contact us with all relevant information and we can make these changes to your contact page for you.

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