Geelong & Hobart web design, SEO agency and online marketing experts

GOOP Digital custom builds search engine optimised responsive websites and provides paid Ad campaigns, both Google Ads and Social Ads. We also offer organic social media management, brand and logo packages, marketing strategies, and support small business owners to get online and get noticed.

Our website and search engine optimisation SEO agency is Geelong-based, regionally focused and results-driven. We service nationwide, making authentic website design and development services accessible to all small business owners.

We avoid jargon and keep things simple for our clients because no one has time for complex content management systems, intricate social media strategies, automated support systems and impersonal service.

When you choose GOOP Digital, you get fluid websites, flexible social media packages and real people at the other end of the phone. We’re approachable because it’s the personal touch that counts.

And just because we’re a website company doesn’t mean we dismiss traditional marketing approaches. Our graphic artists love to create and are just as content creating business cards, postcards and booklets as they are when working on another stunning website. They’ve also received acclaim for the best business logo designs in Geelong.

Digital marketing doesn’t have to give you a headache. We provide web design to Geelong and Hobart business owners – in fact, business owners anywhere -who need to stand out from the crowd, but our web designs have substance because our designers work in a team that includes developers, SEO copywriters and online strategists.

We're approachable

We don't baffle you with web jargon, we pride ourselves on being honest and transparent communicators, and we care about providing personal service that's tailored to your small business.

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We're authentic

We're regionally focused, with a strong commitment to community and charity, and we provide ongoing service and support to our clients.

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We have the solution you need to drive business

We're accountable for the work we do and the promises we make, we focus on organic results with long-term benefit rather than short-term gain, we level the playing field for small business owners and have been doing so since 2007.

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Get a real return on investment

We de-code digital marketing and give you honest no-nonsense advice on what you are doing right and what you need to change. We use the power of data and metrics to prove our value to you. We get that sales and leads are your currency and want to deliver that every time.

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  • 90%

    of clients are on the home page of Google for main keywords

  • 97%

    of clients get the majority of traffic from Google search

  • 86%

    of clients get the majority of traffic from mobile devices

  • 100%

    of clients receive an annual review and recommendations

Small businesses we work with

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What a fantastic night celebrating Geelong's business community! 🏆 

Our director Karl had the pleasure of attending this year's Kennedy's Group Geelong Business Excellence Awards, joining local businesses and industry leaders to celebrate the incredible talent, dedication and achievements across our region. 🎉

It was an especially exciting night for the GOOP team, with two of our wonderful clients taking home awards!

A massive congratulations to PerryDemolition for taking home the Healthy, Safe & Wellbeing Award, sponsored by @worksafevic! What a fantastic achievement for the whole team, and such wonderful recognition of their commitment to workplace health, safety and wellbeing. 👏

We're also absolutely thrilled for @Okay_Therapy, who won the Diversity, Equity & Inclusion Award, sponsored by @tacvictoria! A very well-deserved achievement that celebrates the important work they do and the positive difference they're making. 🙌

It's always wonderful to see local businesses doing great things, but seeing our own clients recognised for their hard work makes it even more special. We're so pleased for both teams and their well-deserved success!

A big thank you to Kennedy's Group (@Kennedysgroup_au), the Geelong Chamber of Commerce (@geelongchamberofcommerce) and the Geelong Business Excellence Awards (@GBEAwards) for another fantastic event celebrating the best of Geelong business.

#GBEA2026 #GeelongBusinessExcellenceAwards #KennedysGroup
Great websites and long-lasting client relationships. That's what we love to hear! ⭐ 

We recently received this lovely 5-star review from Belinda, one of our long-term clients:

“Love working with the team at GOOP, they are super helpful and the quality of their work is second to none, we have been loyal clients for many years, and GOOP continues to deliver.”

From custom website design and development to ongoing SEO and AI search visibility, our team works to create websites that reflect each business's unique branding while performing well online.

Thanks for the wonderful feedback, continued support and recommendation, Belinda! We look forward to many more years of working together. 🙌
📍 Are local customers finding your business in the areas you service?

When customers search for local services, they often include a suburb, town or region in their Google search. They're not necessarily looking for businesses based in that location, but businesses that provide services in their area. 

Dedicated service area pages help businesses clearly communicate where they operate and which services they provide in each location, supporting local SEO, customer relevance and visibility across traditional and AI-powered search.

Through our experience in website development and SEO, we understand how important well-structured, location-specific content is for helping small and medium-sized businesses reach customers beyond their immediate location.

Our latest blog explores how service area pages can strengthen local search visibility, build customer confidence and help turn relevant website visits into enquiries.

📖 Read the blog: https://zurl.co/cvxBR
🎉 Happy 25th Anniversary to Call Assist! 🎉

A huge congratulations to the Call Assist team on celebrating an incredible 25 years in business!

A quarter of a century of helping businesses stay connected with their customers, delivering professional call centre services and building lasting relationships is no small achievement! 👏

This milestone is a fantastic reflection of the team's hard work, dedication and commitment to their clients over the years.

Here's to 25 years of success, and many more exciting chapters ahead! 🥂

Let's chat about your next project

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