Geelong & Hobart web design, SEO agency and online marketing experts

GOOP Digital custom builds search engine optimised responsive websites and provides paid Ad campaigns, both Google Ads and Social Ads. We also offer organic social media management, brand and logo packages, marketing strategies, and support small business owners to get online and get noticed.

Our website and search engine optimisation SEO agency is Geelong-based, regionally focused and results-driven. We service nationwide, making authentic website design and development services accessible to all small business owners.

We avoid jargon and keep things simple for our clients because no one has time for complex content management systems, intricate social media strategies, automated support systems and impersonal service.

When you choose GOOP Digital, you get fluid websites, flexible social media packages and real people at the other end of the phone. We’re approachable because it’s the personal touch that counts.

And just because we’re a website company doesn’t mean we dismiss traditional marketing approaches. Our graphic artists love to create and are just as content creating business cards, postcards and booklets as they are when working on another stunning website. They’ve also received acclaim for the best business logo designs in Geelong.

Digital marketing doesn’t have to give you a headache. We provide web design to Geelong and Hobart business owners – in fact, business owners anywhere -who need to stand out from the crowd, but our web designs have substance because our designers work in a team that includes developers, SEO copywriters and online strategists.

We're approachable

We don't baffle you with web jargon, we pride ourselves on being honest and transparent communicators, and we care about providing personal service that's tailored to your small business.

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We're authentic

We're regionally focused, with a strong commitment to community and charity, and we provide ongoing service and support to our clients.

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We have the solution you need to drive business

We're accountable for the work we do and the promises we make, we focus on organic results with long-term benefit rather than short-term gain, we level the playing field for small business owners and have been doing so since 2007.

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Get a real return on investment

We de-code digital marketing and give you honest no-nonsense advice on what you are doing right and what you need to change. We use the power of data and metrics to prove our value to you. We get that sales and leads are your currency and want to deliver that every time.

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  • 90%

    of clients are on the home page of Google for main keywords

  • 97%

    of clients get the majority of traffic from Google search

  • 86%

    of clients get the majority of traffic from mobile devices

  • 100%

    of clients receive an annual review and recommendations

Small businesses we work with

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@maude_diesel specialises in diesel mechanics, providing expert truck and machinery repairs across Geelong and surrounding districts. They approached GOOP Digital to develop an SEO website to increase their digital presence. 

The project's outcome was that, within only a few weeks of going live, the website achieved  94% visibility on Google. 62 of the 82 keywords were already in third position or better! This is a great result from a new website with very little previous Google trust.
🏆 Huge Congratulations to Lyons Construction (@lyonsconstruction_ ) – Finalists in the 2025 MBV Regional Building Awards – Western! 🎉

We're celebrating our amazing client Lyons Construction, who has been named a finalist in not one, but TWO categories of the 2025 Master Builders Victoria Regional Building Awards – Western! 🙌

🎖 Excellence in Construction of Commercial Buildings ($1M - $3M) – for their stunning Harwood Andrews Office Fitout
🎖 Excellence in Construction of Commercial Buildings (Over $20M) – for the impressive Belerren Sports & Wellbeing Centre at The Geelong College

Both projects showcase Lyons Construction's outstanding attention to detail, innovation, and commitment to quality commercial building in Geelong and beyond. It’s an incredible achievement and so well deserved!

Best of luck at the awards ceremony – we’re cheering you on all the way! 👏
📍 Want more local customers? You need local SEO! 🚀

Are people in your area finding your business when they search on Google? If not, it's time to brush up on the basics of Local SEO – and we’ve made it easy for you. 👌

In our blog, we break down exactly what local SEO is, why it’s essential for small businesses, and the simple steps you can take to boost your visibility online. Whether you’re a tradie, a café owner, or run a local service – this one's for you. 💼📲

Start showing up where it matters most – in local search results.

📖 Read the full blog here - https://zurl.co/LTdY3
🎯 Another Google Ads success story!

After just 6 weeks, one happy client saw incredible results from their campaign:

💬 “Great to see such strong engagement... CTR and CPC look really solid... Remarketing ads pulling in strong results at a lower cost.”

Even in a tough season, they saw a fantastic outcome and strong demand across multiple states—proof that the right digital strategy makes a difference.

Ready to see what Google Ads can do for your business?
Let’s talk 👉 - 0352 224 220

#GoogleAds #DigitalMarketing #GOOPDigital #ResultsDriven #OnlineAdvertising #MarketingThatWorks #SmallBusinessSuccess
🤖 Why AI Content Writing is the SEO Game-Changer for Small Businesses 🚀

Struggling to keep up with writing content for your website? 📚 You’re not alone – and the good news is, AI is here to help! In our latest blog, we explain why AI-powered content writing is changing the game for small businesses.

👉 Faster content creation
👉 Better SEO performance
👉 Consistent quality and tone

It’s not just about making life easier – it’s about making your website work harder for you. 💡

Level up your digital marketing with AI!

#AIContentWriting #SEO #SmallBusinessMarketing #DigitalMarketing #SEOGameChanger
💡 Want to make your website stand out to AI tools like ChatGPT and Google's Gemini?

It all starts with schema data.
Our blog breaks down how schema helps your small business website speak the same language as search engines and AI tools—so your content can show up, get picked up, and rank higher. 🚀

Read the full blog: https://zurl.co/GQOEr

#SEO #SchemaData #DigitalMarketing #SmallBusinessWebsite #GoopDigital #GoogleSearch #AIReady #ChatGPTSEO

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