Geelong & Hobart web design, SEO agency and online marketing experts

GOOP Digital custom builds search engine optimised responsive websites and provides paid Ad campaigns, both Google Ads and Social Ads. We also offer organic social media management, brand and logo packages, marketing strategies, and support small business owners to get online and get noticed.

Our website and search engine optimisation SEO agency is Geelong-based, regionally focused and results-driven. We service nationwide, making authentic website design and development services accessible to all small business owners.

We avoid jargon and keep things simple for our clients because no one has time for complex content management systems, intricate social media strategies, automated support systems and impersonal service.

When you choose GOOP Digital, you get fluid websites, flexible social media packages and real people at the other end of the phone. We’re approachable because it’s the personal touch that counts.

And just because we’re a website company doesn’t mean we dismiss traditional marketing approaches. Our graphic artists love to create and are just as content creating business cards, postcards and booklets as they are when working on another stunning website. They’ve also received acclaim for the best business logo designs in Geelong.

Digital marketing doesn’t have to give you a headache. We provide web design to Geelong and Hobart business owners – in fact, business owners anywhere -who need to stand out from the crowd, but our web designs have substance because our designers work in a team that includes developers, SEO copywriters and online strategists.

We're approachable

We don't baffle you with web jargon, we pride ourselves on being honest and transparent communicators, and we care about providing personal service that's tailored to your small business.

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We're authentic

We're regionally focused, with a strong commitment to community and charity, and we provide ongoing service and support to our clients.

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We have the solution you need to drive business

We're accountable for the work we do and the promises we make, we focus on organic results with long-term benefit rather than short-term gain, we level the playing field for small business owners and have been doing so since 2007.

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Get a real return on investment

We de-code digital marketing and give you honest no-nonsense advice on what you are doing right and what you need to change. We use the power of data and metrics to prove our value to you. We get that sales and leads are your currency and want to deliver that every time.

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  • 90%

    of clients are on the home page of Google for main keywords

  • 97%

    of clients get the majority of traffic from Google search

  • 86%

    of clients get the majority of traffic from mobile devices

  • 100%

    of clients receive an annual review and recommendations

Small businesses we work with

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📍 Is your Google Business Profile working as hard as your business?

For many local businesses, your Google Business Profile is the first thing potential customers see. But it's no longer something you can set up once and forget.

To stay visible in Google Search, Google Maps and AI-powered search results, your profile needs regular attention. Keeping your business information, opening hours, photos, reviews and services up to date helps build trust with customers and sends stronger signals to Google.

Our blog explains why your Google Business Profile has become a key part of local SEO, online visibility and AI search—and what you should be doing to keep it working for your business.

📖 Read the blog: https://zurl.co/pZHKp
📈 When our clients grow, we celebrate.

One of our Google Ads clients recently shared this with us:

“All in all, it’s happy days here. We are so busy, and all figures both here and in NZ are pointing in the right direction.”

This is exactly what a well-managed Google Ads campaign should do — increase online visibility, generate more qualified enquiries, build brand awareness, and support business growth in both existing and new markets.

We're thrilled to see the momentum building in Australia and New Zealand, and we can't wait to see what comes next. 🚀
🤖 Want your business to be found by AI? Think beyond keywords.

If you're creating content for Google Search, AI Overviews, and ChatGPT, it's no longer enough to optimise for a single keyword. Your content needs to demonstrate depth, context and relevance.

That's where triple semantics comes in.

By naturally using related topics, supporting concepts and the language your customers actually use, you help search engines understand, AI platforms interpret, and potential customers trust your content. That's better SEO, stronger AI visibility, and more opportunities to be found.

Want to learn how triple semantics can improve your website's visibility in both traditional and AI search?

📖 Read the blog:
https://zurl.co/StbNS

Let's chat about your next project

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