Why is a logo essential to the identity of my business?

A logo tells the world who you are as a business. It communicates your core values and allows your consumers to remember you for years to come.

Logo design is often the first task in GOOP Digital's website creation process. Many clients come to GOOP Digital with very little brand collateral and it's our job to design and create a logo that provides an enduring look and style for their business to apply to their website and all other marketing elements. Fortunately, our Geelong business logo design services are structured so the logo design process and other graphic design work such as business cards and social media artwork integrates seamlessly into the website creation process.

Logo design is an important part of building a business brand. A logo is most likely the first interaction a client has with your business and having a consistent brand shows credibility and professionalism and ultimately allows you to stand out in your field. Isn't that what every business wants?

Our Geelong logo design team has a wide range of experience designing logos across an expansive range industries in regional and metropolitan centres. We have developed a process that enables us to represent your business with a logo that is unique and has impact. We also empower you to keep your business branding applications consistent, providing a style guide that outlines your fonts and colours for use in various situations.

  • Our creative approach

    When you consult GOOP Digital for a logo and style guide, expect us to be thorough. To bring your dreams to fruition, we need to get inside your head and understand your business and audience. Our creative process is comprehensive and effective for building brands that grow.

    • We build a creative brief.
    • We conduct industry research.
    • We design.
    • You provide us with feedback.
    • We provide revisions with your changes.
    • We deliver.
  • Develop a unique and meaningful identity that stands the test of time

    Take advantage of our skills to refine your brand and stand out from the crowd. We offer two distinct products for businesses looking to establish an identity and determine their positioning in the market; a logo and style guide package, and a brand identity, logo & style guide package.

    It all starts with a strong consistent brand and our creative and strategic team are here to help determine exactly what that is for your business. Whether you are after something simple or complex, we have the skills and passion to develop a personality for your business that is completely unique and personalised to you.

    Logo and Style Guide

    For those looking to set the right tone and give their business an identity that will last. This product includes;

    • Research, design and development of your new logo
    • Style guide for maintaining consistent branding and tone across a range of logo usage and marketing applications
    • Logo asset handover (multiple formats)
  • Go the extra mile and establish a seamless brand that connects with consumers

    Brand identity, logo & style guide

    For those that want to truly invest in their brand. This product will provide you with everything you need to appeal to customers and stand out in your industry.

    This product includes;

    • A comprehensive¬† workshop where we cover: your what/how/why, your customers & competitors, attributes, benefits, values, personality etc
    • Research, design and development of your new logo
    • Style guide for maintaining consistent branding and tone across a range of logo usage and marketing applications
    • A detailed identity presentation document
    • Logo asset handover (multiple formats)

    GOOP Digital is much more than websites. Our graphic artists also provide a Geelong business card design service, graphic design for social media, photography for clients, and, of course, our traditional SEO website design and development. Through our industry affiliations with Google, we also provide Pay-Per-Click advertising. For the complete marketing, experience contact GOOP Digital today.

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