Grass Roots Synthetic Lawns installs premium synthetic grass for commercial, domestic and sporting surfaces in Geelong and the surrounding region. Chris and the team at Grass Roots had a website that was difficult to manage, update and didn't seem to be working for them. This led Grass Roots Synthetic Lawns to approach GOOP Digital for SEO Geelong expertise, seeking a modern-looking website that grabbed people's attention and gained traffic through high Google search rankings.
Challenge
Approach
Our team of copywriters, graphic designers, web developers and SEO experts created a website that showcases the high quality work of the team at Grass Roots, and will go on to rank highly for important search terms such as "synthetic grass Geelong". Not only does the site look clean and attractive, but it is incredibly easy to update for the client and maintainable.
Results
Since going live, the Grass Roots website has maintained an almost perfect visibility rating on Google, with all reportable keywords sitting in the highest spots of the first page. In addition to thriving on Google, the website also successfully showcases the variety of professional services for clients in Geelong, as well as impressive recent projects that the team have completed.